
<p align="center">*************************************************</p>
<p align="center">** CulturalRenewal.org Sponsorship Information ** ************************************************* 
</p>
<p align="center">How it works: </p>
<p>CulturalRenewal.org appeals to the culturally conscious, interested in renewing 
  culture via venture philanthropy. With its relationship to CasueCollection.com, 
  it also appeals to college communities and a wide audience including those interested 
  in the arts, personal growth, and social responsibility. Visitors to CulturalRenewal.org 
  are invited to Click to Contribute (each impression represents one contribution), 
  where our Gratitude for Goodness Sake! page opens, showcasing the banners of 
  our sponsors and offering links to their corporate websites. It also highlights 
  The Count of Contributions, listing daily, weekly, monthly, and total tallies 
  of contributions. Here, visitors may link to CulturalRenewal.org to witness 
  the efforts and acknowledge the beneficiaries their contributions helped support 
  through sponsorship participation. </p>
<p align="center">About sponsoring the renewal of our culture at CulturalRenewal.org. 
</p>
<p>CulturalRenewal.org may be one of the best media buys on the Internet for the 
  following reasons: </p>
<p>The average cost to run an advertisement on the Internet is approximately 3.5 
  cents per impression (CPI) (The Boston Globe, 7/6/99). The cost for a sponsorship 
  banner on our Gratitude for Goodness Sake! page is significantly lower and varies 
  depending upon the period of time each sponsor pledges (see Pricing). These 
  banners are a bit smaller than average, however considerably more noticeable 
  in their context. </p>
<p>Currently, the average click-through rate on the Internet is approaching 0.5%, 
  representing approximately one person out of 200 clicks on the average banner 
  advertisement. Our sponsors are currently receiving click-through rates of . 
  The reason being, the people who contribute through CulturalRenewal.org are 
  grateful to the sponsors for supporting the cause of renewing our culture and 
  express a desire to honor sponsors with their business. </p>
<p>By participating in sponsorship, your company receives tremendous goodwill 
  from those who visit CulturalRenewal.org to make a contribution. Furthermore, 
  sponsorship of the renewal of our culture at CulturalRenewal.org serves to identify 
  your company with high profile acts of corporate philanthropy. It’s great public 
  relations and it’s tax-deductible! </p>
<p>Sponsors also benefit from our site’s interlinks with popular nonprofit websites, 
  and the public outreach campaign surrounding CauseCollection.com and upcoming 
  Cause Collection tours. </p>
<p align="center">Pricing </p>
<p>Each CulturalRenewal.org sponsor pays a standard rate for each contribution 
  made by visitors at our site. Corporations (and patrons) pledge their sponsorship 
  for a designated period of time. Current rates: 3 cents per contribution (CPC) 
  daily; 2.5 CPC weekly; 2 CPC monthly; 1.5 CPC quarterly, 1 CPC ½ year, and 0.5 
  CPC annually. As a sponsor, you are sent a billing statement showing the total 
  contributions for your pledge period (monthly - annual pledges are billed monthly). 
  Accordingly, sponsors write a check directly to Cultural Renewal for the amount 
  due (100% tax deductible). CauseCollection.com is not a recipient of this transaction. 
</p>
<p>Sponsors are encouraged to pledge a one-day test sponsorship to determine cost- 
  effectiveness. Based on our current daily average of contributions (at 3 CPC), 
  the approximate cost of sponsoring one day is currently $ . We recommend you 
  reserve the specific days you want to pledge your sponsorship two weeks in advance. 
  To confirm your pledge, e-mail us the banner ad you want to use and the URL 
  it will link to (see below for specifications). The exact number of contributions 
  on the day of your pledge will be posted on The Count of Contributions page. 
  Suppose there are 10,000 contributions on the first day of your sponsorship. 
  You are then billed for 10,000 contributions x 3 cents = $300.00. You then make 
  a check out for that amount to Cultural Renewal, whose address appears on the 
  bill, and send in your tax deductible contribution. That’s all there is to it. 
</p>
<p>For your convenience, we have established a limit on the maximum number of 
  contributions you pay for on any given day (unless you pledge otherwise). This 
  limit is 150% of the largest daily tally of contributions within the last 28-day 
  period as showcased on The Count of Contributions page. For instance, if the 
  largest tally in the last 28 days numbered 30,000 contributions, then the most 
  you pay for is 45,000 contributions. This safeguards you in the event there 
  is an unexpectedly large volume of contributions on the particular day of your 
  sponsorship. (This has yet to occur, for our growth is organically gradual. 
  However, this grants you some peace of mind.)</p>
<p align="center"> Banner Specifications </p>
<p>Initially, all that is required of you as a sponsor is your banner advertisement 
  and the URL you want us to link to, customarily your corporate home page. Your 
  banner advertisements needs to be formatted as a gif file, 120 wide x 60 high 
  pixels, under 6K in file size, non-blinking, and in harmony with the nature 
  of our site. We reserve the right to reject advertisements from potential sponsors 
  that may be considered objectionable by participating nonprofit organizations, 
  fellow sponsors, and those who frequent our site. We greatly appreciate your 
  help in pledging sponsorship for renewing our culture. Thank you for your support. 
</p>